Smart Money People, the UK’s dedicated financial services review site, has invested in the award-winning money blog, Be Clever With Your Cash. The acquisition aims to offer people easier access to a broader range and depth of content, enabling them to make more informed financial decisions.
With over 1.2 million reviews on financial products and services from banks, building societies, insurers, and credit providers, Smart Money People has ambitious plans to grow in 2023 and beyond. The acquisition of Be Clever With Your Cash will help Smart Money People to collect more reviews and create deeper insights into financial products and services.
Be Clever With Your Cash is an award-winning money blog that shares best buys, current deals, and other tips about saving and spending. It is home to the popular Cash Chats podcast and Andy’s Clever Cash YouTube channel. Andy Webb, founder of Be Clever With Your Cash, is a personal finance blogger and journalist who has appeared on Channel 5’s Shop Smart Save Money and BBC One’s Rip Off Britain.
The two brands have a passion for all things financial services and are committed to unbiased and independent analysis and reviews. The acquisition of Be Clever With Your Cash will offer people a greater variety of videos, podcasts, articles, and blog posts on all things finance.
The combined businesses will help more than 5 million people this year to make more informed decisions with their money. It will also enable Smart Money People to react more quickly to news and financial products and services as they are launched, keeping consumers informed at all times.
Jacqueline Dewey, CEO of Smart Money People, said: “We’re two very like-minded businesses with a passion for all things financial services. Whether you’re a financial novice or consider yourself a money expert, making financial choices isn’t always easy. The collective wisdom of our own Smart Money People community and the team at Be Clever With Your Cash will help everyone make more informed decisions about what they’re buying, from credit cards to insurance to loans and beyond.”
Andy Webb, founder of Be Clever With Your Cash, added: “We’re united in our aim to help people make better choices about how they spend and save their money. Vitally, we’re both committed to unbiased and independent analysis and reviews. By coming together, I can expand Be Clever with Your Cash and begin to build a team. It’s going to mean I can offer people more news, reviews, analysis, and deals that will help them make the most of their money, which has never been more important.”
Both companies are on a mission to improve financial services standards for everyone. The investment in Be Clever With Your Cash enables Smart Money People to collect more reviews, creating deeper insights about financial products and services. Ultimately, this will help more people make better decisions with their money, both now and in the future.
This acquisition is part of Smart Money People’s plan to grow in 2023 and beyond by providing even more insights into financial products and services. With over 1.2 million reviews and counting, Smart Money People is a trusted source of information for financial services consumers in the UK.