Pure Cremation Invests Heavily in Operations to Support Families in Their Time of Need

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Pure Cremation, the UK’s leading provider of direct cremation, has announced a significant investment in its operations to support families in their time of need. The company has focused on upgrading its people, systems, software, and vehicles to ensure that bereaved families receive the highest level of care possible.

The deployment of private ambulances for the collection of the deceased and cars for the hand delivery of ashes is carefully orchestrated by experts at Pure Cremation. Every aspect of the process is thoroughly considered to ensure that the company continues to provide the best-in-class service for which it is renowned.

Adverse weather conditions have been a major focus for the company, with the Pure Cremation logistics team ensuring that the level of service and care to its customers doesn’t falter. The vehicle fleet undergoes rigorous checks, and the team equips them with blankets, de-icer, shovels, and scrapers. The team also registers the vehicles with breakdown services to ensure that if there is a problem, they can get moving again as quickly as possible to minimize any delay.

Crispin Bacchus, who has a background in transport and logistics for Parcelforce, is responsible for ensuring every member of staff plays their part in providing a seamlessly co-ordinated cremation service, from the first phone call to the return of a loved one’s ashes. Bacchus has adopted a ‘must get through attitude,’ recognizing the importance of contingency planning. He ensures that every eventuality is planned for to ensure each bereaved family receives prompt and professional care when it matters most, regardless of any hurdles the drivers may encounter along the way.

Bacchus said: “We never forget that the day our drivers go to collect someone’s Mum or Dad is very likely to be the worst day of their family’s life, a factor which remains at the forefront of our minds at all times.”

Pure Cremation’s investment in its operations is a testament to the company’s commitment to placing care for the bereaved at the heart of its business. The company’s focus on adverse weather conditions is particularly noteworthy, given the challenging conditions currently being faced across the country.

The Pure Cremation logistics team’s approach to ensuring the vehicles are equipped to handle adverse weather conditions is a significant step towards providing a seamless and stress-free service for families during what is likely one of the most difficult times in their lives.

The company’s investment in upgrading its people, systems, software, and vehicles is a clear indication of its dedication to providing the highest level of care to its customers. Pure Cremation’s focus on every aspect of the cremation process highlights its commitment to ensuring that families receive prompt and professional care when they need it most.

Overall, Pure Cremation’s investment in its operations underpins the company’s ‘must get through’ ethos and reinforces its position as the UK’s leading provider of direct cremation. Families can take comfort in knowing that they will receive the best possible care during what is undoubtedly one of the most challenging times of their lives.

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