Beach House Ventures: A New Funding Mechanism for Beauty and Lifestyle Brands

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Accomplished entrepreneurs Shaun Neff and PJ Brice have recently launched Beach House Ventures, a new venture vehicle designed to offer emerging brands all the financial benefits of a private equity firm, along with an industry-leading shared service platform, brand building expertise, and vital global retail relationships. The company is focused on funding nascent brands in the beauty and lifestyle spaces, with current conversations with a number of companies in the categories of clinical skincare, unique cosmetics, and sunless tanning.

Beach House Ventures was founded in 2018 by Neff and Brice, the creators of well-known brands including PATTERN with Tracee Ellis Ross, BÉIS with Shay Mitchell, MOON Oral Beauty with Kendall Jenner and Odell Beckham Jr., and FLORENCE BY MILLS with Millie Bobby Brown. With their strong partnerships with global retail giants such as Ulta Beauty, Sephora, and specialty retailers, Beach House Group is set to surpass $250 million in annual revenue.

The launch of Beach House Ventures represents a new and exciting funding mechanism for founders, hoping to alleviate the overall fundraising decline that is continuing into 2023. The company brings a proven track record as serial entrepreneurs, and with that, a singular comprehensive understanding of the entrepreneurial experience and success in exiting companies.

Beach House Ventures seeks the best of the best, from visionary founders with brands that have a “wow” factor, up and coming companies with a proven track record of success in garnering engaged communities, innovative products that show promise and exhibit market differentiators, to unique founders with a story to tell. The company is constantly on the lookout for products that have a clear and obvious reason for being, and those on the verge are the ones Beach House Ventures will welcome into their ecosystem and shepherd to scale and exit.

Neff and Brice’s extensive experience and overwhelming success offer brands unparalleled expertise, whether it’s anticipating the pain points and overcoming them, or identifying the game-changing opportunities and seizing them. Beach House Ventures is in the unique position of being not only a source for funding, but a source for invaluable navigation and comprehensive support at every possible level. From building, scaling, to eventual exit, Beach House Ventures is poised to be the one-stop shop future of the brand building world.

In conclusion, Beach House Ventures is a new and innovative funding mechanism that aims to provide emerging beauty and lifestyle brands all the financial benefits of a private equity firm, along with a best-in-class shared service platform, brand building expertise, and vital global retail relationships. The company’s proven track record as serial entrepreneurs and extensive experience in the industry make it a valuable resource for brands looking to scale and exit.

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