The recycling firm VinyLoop on November 12th released a White Paper aimed at raising awareness among manufacturers, retailers, policymakers and the public that recycling can dramatically shrink PVC’s environmental footprint and boost sustainability.
The White Paper says VinyLoop’s recycled PVC cuts primary energy demand by nearly half, by 46%, compared to producing virgin PVC compound. R-PVC also slashes global warming potential by 39% and water consumption by 72%.
“We as a material producer take our responsibility to inform the whole value chain about the environmental footprint,” said Paolo Groppi, General Manager of VinyLoop. “This White Paper aims to create more demand pull for recycling.”
“This White Paper demonstrates how recycling supports the growing demand for a more sustainable way of life.” said Christian Thamm, marketing and development manager of VinyLoop. Further quality recycling adds economic value to marketing of manufacturers. “The final customer already knows it’s a cool thing to do”.
The White Paper shows how VinyLoop’s “Life Cycle” approach considers the environmental impact from all stages of a product’s lifetime. “We have also calculated an LCA for a final product containing recycled materials to showcase the influence of recycling” notes Thamm, for instance a garden hose made with 50% of VinyLoop, saves almost 20% of Global Warming Potential.
PVC is a “textbook example” of how to cut resource use through recycling, says Ghent University chemistry professor Jo Dewulf. “Everyone is claiming sustainability. But sooner or later you need backup information to prove it. In this context, this study makes sense.”
VinyLoop notes the green marketing potential for its recycled PVC, or R-PVC, to produce garden and air hoses, and waterproofing membranes. “The VinyLoop process produces a high-quality secondary PVC compound (R-PVC) to replace conventionally produced PVC Compound,” said Paolo Groppi, VinyLoop general manager.
The White Paper is part of a call to action, in the framework of the industry’s VinylPlus campaign, to recycle 800.000 tons of PVC per year in 2020. Recycling can assist EU’s Growth Strategy Europe 2020, which aims to cut greenhouse gas emissions 20% and increase energy efficiency 20%.
VinyLoop uses the latest technology to recycle composite PVC waste. It is a partnership between SolVin, one of Europe’s largest PVC producers, and the leading French manufacturer of composite membranes Serge Ferrari.
For more info and additional documents please visit the VinyLoop website.