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NVM EXITS ITHACA BUSINESS MEDIA WITH IMPRESSIVE
RETURNS
NVM Private Equity has sold Ithaca Business Media in a £14.25m trade
sale to United Business Media Plc’s UK-based business information
division, CMP Information. The deal realised a return of three times the
original investment, with an IRR of over 60% per annum achieved over the
two year investment.
NVM acquired Ithaca, a business-to-business exhibition, events and
media group, in April 2005 through a management buy-out from Penton
Media, a US corporate. With support from the private equity backers the
Ithaca management team, led by MD Andy Center, has achieved exceptional
growth, increasing revenue from its four flagship business-to-business
events by 50%. This performance was supported by NVM’s appointment of
new chairman, media heavy weight Philip Soar, as a key advisor.
Ithaca’s operations currently focus on the growing IT, internet and
leisure markets. Its core trade exhibitions are: Leisure Industry Week,
one of the UK’s leading trade shows; Internet World, the UK’s largest
and fastest growing digital and internet business event; Service
Management Europe; and IOGSaltex (The Sports, Amenities and Landscaping
Trades Exhibition] the UK`s fifth biggest trade show managed on behalf
of The Institute of Groundsmanship). In 2006 to 2007 Ithaca and NVM have
doubled attendance at Internet World to almost thirteen thousand
business visitors. In addition, Ithaca also successfully launched London
Calling, a dynamic new international event for artists, managers, labels
and other companies building the future of the music business as well as
driving growth right across the portfolio, including developing a
profitable online business.

Peter Hodson who represents NVM in London and managed both the
original MBO and successful exit commented: “ We have very much enjoyed
our association with Ithaca during the last two years. It has been an
exciting time for all concerned especially the management team who have
delivered a very strong performance having focussed the business on
growth markets. We are delighted with the returns on our initial
investment and wish the company all the best as part of UBM. It has been
an excellent investment for us.”
Andy Center, Managing Director of Ithaca who led the NVM-backed MBO
in 2005 added: “Working alongside NVM has been a pleasure and a
privilege. They have been smart, supportive and patient and Peter Hodson
became a highly valued advisor and consigliere. Frankly, we have had
more fun than is decent.”
www.nvm.co.uk
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