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HYBRIS SETS ITS SIGHTS ON SME
MARKET ...hybris and Tier2 Consulting to
provide SMEs in the UK with cost-effective e-commerce
solutions to address their strategic needs...
hybris, www.hybris.com, a leading product information
management (PIM) and e-commerce vendor, and its premium
partner Tier2 Consulting, www.tier2consulting.com, has
announced its commitment to bringing SMEs in the UK
online within 12 weeks, providing new small business
users with a best of breed strategic solution that will
help them to compete in the growing world of on-line
business. The 'e-swift' solution will make it easy for
retail outlets and manufacturers to quickly and
cost-effectively implement online e-commerce to
complement existing sales channels and will be
configured and installed at a fixed price.
hybris is already recognised by retailers as a major
player in the e-commerce and product information
management (PIM) markets. Some of its customers include
large corporates such as Virgin, Puma, Dangaard, IMI
Norgren and Daimler Chrysler. This latest initiative
will mean that smaller businesses can now benefit from
an online solution that delivers all the centralised
data management they need to conduct sales and order
management online and maintain consistent customer
interactions across all contact channels. In the UK,
Healthy Direct and Digital Stores are already benefiting
from hybris' e-commerce solution.
Andrew Piscina, UK Country Manager at hybris, said:
"We are very excited about expanding into the SME
marketplace. We have identified an opportunity in the
market and know that we can fill that gap with our
technology and expertise to help smaller businesses
benefit from our solutions. Our technology will give
them the ability to make the best decisions which will
have a positive impact on their bottom line. With Tier2
Consulting's expertise in the SME space we are confident
that we can bring something new and of value to the
market."
Online purchases are becoming increasingly popular;
according to a 2006 study by Forrester, online commerce
throughout Europe was expected to surpass the EUR 100
billion mark for the first time. With EUR 43 billion,
the UK was the country with the highest 2006 sales.
Andrew Kennedy, Managing Director of Tier2
Consulting, said: "The UK online market is growing and
SMEs should not miss out on the business opportunities.
We have collaborated with hybris to provide SMEs with an
agile e-commerce solution that can be implemented
quickly and efficiently at a price that SMEs can afford.
At the same time, customers have access to a team of
senior consultants who truly understand their small
business needs and will work closely with them to
provide a solution that works for them."
www.hybris.com |
